This engaging Design an Advertisement task is a creative way to help students explore persuasive techniques in both visual and written language. Ideal for Secondary English and ELA classrooms, this activity encourages students to apply their understanding of persuasive devices in a practical, hands-on format.
Students are asked to invent a product (realistic or imaginative) and develop a compelling advertisement designed to persuade a target audience. The task guides learners to think carefully about both visual elements and persuasive language choices.
Students will consider visual techniques such as:
• Colour choices and symbolism
• Layout and composition
• Focal point and image placement
• Overall design and audience appeal
They will also apply verbal persuasive techniques including:
• Product and brand naming
• Slogans and jingles
• Emotive and persuasive vocabulary
• Engaging product descriptions
This activity supports key skills in:
• Persuasive writing
• Media literacy
• Visual language analysis
• Audience awareness
• Creative thinkingThe task can be completed in approximately 1–2 lessons, depending on the depth and detail expected.
Perfect for:
• High School English persuasive writing units
• Visual literacy lessons
• Media studies activities
• Fast finishers
• Extension tasks
• Substitute teacher lessons
• End-of-term creative projects
Low-prep and flexible, this printable task sheet can be used as a standalone persuasive activity or as part of a larger persuasive text or advertising unit.
A fun and purposeful way to reinforce persuasive techniques while keeping students engaged and thinking creatively.
